Sony Globus

Digital and Physical Sony Showcasing

To give their products a special platform at the high-end shopping mall “Globus” in the city center of Zurich, Sony commissioned GTG to design a media installation for the entrance area. The solution stages a central screen, moving in front of several other screens to combine foreground and background content in an entertaining way. To attract passersby and stimulate sales, an RGB lighting display highlights selected exhibited SONY products, accordingly to the digital messages.

Key Facts

Project
Sony Show Window
Client
Sony
Year
2007
Location
Zurich, CH